Welcome to

The Nurse Coach Agency

Guiding Nurse Entrepreneurs:

End-to-End Business Support from The Nurse Coach Agency

The Nurse Coach Agency expertly guides nurses through the entire process of establishing and expanding their nursing businesses. From the early stages to the launch of their entrepreneurial pursuits, we provide personalized and intentional support to every nurse we collaborate with.

Our agency offers a wealth of expertise, resources, and mentorship, empowering nurses to conquer challenges, harness their distinctive skills, and establish thriving and enduring independent nursing practices.


Pick My Brain Phone Chat

Investment: $100 CAD

Unsure of where to start? Unlock a 30-minute "Pick My Brain" Phone Session at $100! These phone chats are meant to help you uncover next steps and answer specific steps you may have about your business. It's important to note that these sessions, while packed with valuable insights, do not include a comprehensive business care plan or additional support.

Holistic Business Intensives

Investment: $350 CAD

Experience transformative growth with our Specialized Business Intensives—dedicated 3-hour sessions crafted to pinpoint and address areas where you may be facing challenges. We collaboratively formulate a comprehensive action plan to propel you forward, ensuring impactful progress in your entrepreneurial journey.

Prices increase to $5500 in September 2024

Elevated Business in a Box Support

Investment: $3500 CAD

Step into success with our Elevated Business in a Box Support, a comprehensive 3 month program designed for nurses seeking a dedicated coach, consultant and strategist throughout their start-up phase. We take a 9-step approach where we build your foundation, gain clarity and systems, and ensure your online presence resonates with you and your needs as well as your professional regulation guidelines. We guide you every step of the way!

Elements of the 3 Phase, 9 Step Approach

Phase 1: Foundation Building

Business Foundations

Regulatory Compass

Zone of Genius

Phase 2: Client Growth

Clarity & Fees


Expert Nurse

Phase 3: Business Expansion & Reach

Personalized Website & Documentation System

Branding & Marketing

Ongoing Support & Tools x 6 months

A la Carte Services

Investment: Varies Depending on Service

At The Nurse Coach Agency, we understand the power of a compelling online presence. In addition to our comprehensive coaching services, we offer a range of a la carte options to elevate your brand. From expert website design and captivating copy to distinctive logos and branding, we also provide tailored social media templates, efficient email list building, and unique opt-in offers. Choose the elements that resonate with your vision, and let us transform your online identity into a powerful asset for your nursing practice.

Policy & Procedure Support

Investment: $150 CAD

Unleash your potential with our exclusive Beta Pricing of $195. This self-paced, comprehensive course that intricately guides nurses through 9 Key Stages of Policy & Procedure Development, each broken down into 3 actionable steps, ensuring simplicity and success in developing impactful business policies and procedures. Not interested in the self-study course and want The Nurse Coach Agency to do it all for you? We have you covered!


Working with Janessa was THE single most important step that I took in launching my own independent practice!! Janessa’s calm and encouraging approach gave me the confidence to get started. Her VIP sessions brought clarity to my nursing process and area of focus in nurse coaching. Her knowledge of nursing standards of practice and how to ensure independent practice meets those standards was something I would not have been able to find from a business coach who was not a nurse. The follow-up after the sessions was so valuable! Endless helpful information to review and integrate at my own pace. I seriously can’t thank Janessa enough for being a mentor and guiding along the road to independent practice.

~ Courtney Budgell {Calm Seas}

I am a nurse who has been working on developing an independent practice but was finding it really overwhelming to sort out what I needed to get started, especially with document development. In an attempt to get support with the pieces of independent practice that overwhelmed me but were keeping me from starting to make income I took Janessa's Policy & Procedure Workshop for Nurses and it didn't disappoint. Janessa has a gift for simplifying overwhelming and daunting tasks, offering great examples and resources and giving you confidence that you can handle entrepreneurship to meet your nursing career goals. I'm incredibly grateful and wouldn't hesitate to invest in Janessa's support again in the future.

~ Angela Wilkins {The DeStressed Healer}

Meet Janessa, Our Founder

Meet Janessa, the innovative mind behind The Nurse Coach Agency. As a seasoned Registered Nurse, Janessa is on a mission to empower her fellow nurses by reshaping their careers through the establishment of independent nursing practices. With a seamless fusion of rich clinical experience spanning pediatric oncology, mental health, primary care, and her own successful independent practice, The Lifestyle RN, Janessa brings a unique perspective to the table. Her approach combines holistic business coaching and consulting expertise, making her a trailblazer in guiding nurses toward fulfilling and impactful entrepreneurial journeys.

Janessa cultivates a unique approach, guiding nurses to understand their businesses through a nursing lens, ensuring alignment with their professional scope of practice. Since 2019, she has been a driving force in independent practice as The Nurse Coach.

Beyond business coaching and consulting, Janessa serves as Co-founder and Senior VP of Nurse Coaching & Independent Practice Development with The Canadian Institute of Integrative Nursing Development & Education (The CIINDE©), influencing the future of integrative nursing since 2019. Janessa's commitment to excellence is underlined by board certification as a Nurse Coach (NC-BC). Her passion for empowering nurses has earned her features in notable publications, cementing her role as a leader in nursing entrepreneurship.


What is The Nurse Coach Agency?

Welcome to The Nurse Coach Agency, where I, Janessa, a Registered Nurse with a deep understanding of the intricacies of our profession, lead the charge in empowering nurses to step into their entrepreneurial power. What sets us apart is the fusion of my nursing background with specialized education and training in business coaching and consulting, creating a truly unique opportunity for nurses seeking to embark on their entrepreneurial journey.

As a seasoned Registered Nurse since 2007, I comprehend the nuances of the nursing profession like only a fellow nurse can. I've walked the hospital corridors, shared in the triumphs and challenges, and understand the essence of our calling. This firsthand experience positions me to guide nurses in a way that goes beyond generic business advice.

What makes The Nurse Coach Agency extraordinary is the synthesis of my nursing expertise with comprehensive education and training in business coaching and consulting. Armed with a Master of Nursing (MN) obtained in 2022 and recognized as a Global Academy of Holistic Nursing Scholar (SGAHN) in 2023, I bring a holistic perspective to the business realm, aligning your entrepreneurial aspirations with the ethical and professional standards of nursing practice.

Navigating the path of entrepreneurship as a nurse can be daunting, and that's where our unique approach comes in. With The Nurse Coach Agency, you're not just getting a business coach; you're getting a guide who intimately understands the journey you're embarking on. My mission is to ensure that nurses entering the world of independent practice do so the right way, the first time.

This is more than a coaching service; it's a tailored opportunity for nurses to leverage their expertise and passion effectively. Whether you're launching your independent coaching or consulting practice or reimagining your current venture, The Nurse Coach Agency is your compass for navigating the entrepreneurial landscape. Join us, and let's embark on this transformative journey together, empowering you to showcase your talents and gifts in a way that aligns seamlessly with your nursing ethos.

Why working with The Nurse Coach Agency will set you up for success...

Embarking on the journey of starting your nursing business is an exciting endeavor, and partnering with The Nurse Coach Agency from the outset ensures you're not just entering the game – you're positioning yourself to lead. Here's why working with us from the start is a strategic advantage:

Nurse-Centric Insight: Benefit from a founder, Janessa, who is not just a business expert but a seasoned Registered Nurse since 2007. This insider knowledge ensures that your business strategy aligns seamlessly with the unique challenges and opportunities within the nursing profession.

Holistic Business Approach: Your business journey will be guided with a holistic perspective, emphasizing the ethical and professional standards inherent in nursing practice.

Specialized Business Coaching, Consulting & Strategy: Gain a competitive edge with Janessa's extensive experience as a Certified Business Coach & Consultant (Mindvalley, 2022) and as a Growthworks Certified Practitioner (2022). This specialized training ensures that your coaching and consulting practice is not just successful but sustainable in the long run.

Proven Track Record: The Nurse Coach Agency is not just theoretical guidance. Janessa, as The Nurse Coach, has been actively involved in independent practice since 2018 with her own independent practice called The Lifestyle RN. The Nurse Coach has worked with over 100 nurses on their own entrepreneurial journey. In addition to this Janessa co-owns and serves as Senior VP of Nurse Coaching, Independent Practice Development & Creative Lead with The Canadian Institute of Integrative Nursing Development & Education (The CIINDE©). This hands-on experience translates into practical, actionable advice.

Comprehensive Skill Set: Navigate the complex world of entrepreneurship confidently with Janessa's diverse skill set to help you navigate the world of independent practice with confidence and excitement.

Personalized Guidance: Your journey is unique, and so is the guidance you'll receive. Working with The Nurse Coach Agency means personalized attention tailored to your specific goals, allowing you to lay a solid foundation for your nursing business right from the start.

Recognition and Features: Join a community that's been recognized and featured, including mentions in the University of Calgary's "Nurse Entrepreneurs You Should Know About" (2020), StFX Alumni News (Winter 2020), and A Woman a Day Calgary with Danaye (July 2019). Special presentations on independent practice have been given in collaboration with The Alberta Association of Nurses (AAN) Inaugural Conference (2023), Canadian Holistic Nurses Association (CHNA) (2022), American Holistic Nurses Association (AHNA) (2023), Executive Links - Nurse Entrepreneurs & Influencers Panel (2023), and Canadian Association of Self-Employed RNs (CASE RNs) - Clarity & Zone of Genius (2023).

Empowerment Through Collaboration: The Nurse Coach Agency isn't just a service; it's a collaborative journey. Partnering with us means tapping into a network of nurses who, like you, are striving to make a difference. Together, we'll elevate the nursing profession and your individual impact. Embark on your nursing business journey with The Nurse Coach Agency and position yourself ahead of the game. Gain the insights, skills, and personalized support needed to not only launch but thrive in your independent coaching or consulting practice. Your success story starts here.

What is the investment?

The investment in our services at The Nurse Coach Agency is tailored to meet the unique needs of each aspiring nurse entrepreneur. As the services required may vary, ranging from personalized coaching sessions to comprehensive business consulting, the cost will be influenced by the scope and depth of assistance desired. To ensure a customized approach that aligns with your needs, budget, and timeline, we offer an initial consultation. This session serves as a crucial starting point, allowing us to understand your specific goals, challenges, and aspirations. Through this collaborative discussion, we can craft a tailored plan that not only meets but exceeds your expectations, setting the stage for a successful and sustainable journey in launching or reimagining your nursing business. Your investment with us is an investment in your professional future, and our commitment is to make it both impactful and cost-effective.

Get In Touch

Okotoks, AB, Canada